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Privacy Policy

Privacy Policy

1. Information About the Collection of Personal Data

1.1 Personal Data

We would like to inform you about the processing of personal data when using our website. Personal data refers to any information that can identify you personally, such as your name, address, email address, or user behavior. This information is provided to explain how we process your data and to comply with our legal obligations, particularly the EU General Data Protection Regulation (GDPR).

1.2 Data Controller

The data controller according to Art. 4 (7) GDPR is: [wildlensF8@outlook.com].

2. Processing Personal Data When Visiting Our Website

When you use our website for informational purposes (i.e., without registering or providing other information), we process personal data that your browser transmits to our server. The data described below is technically necessary to display our website and ensure stability and security, and therefore must be processed. The legal basis is Art. 6 (1) (f) GDPR:

  • IP address

  • Date and time of the request

  • Content of the request (visited page)

  • Amount of data transmitted

  • Web browser information

3. Additional Features and Services on Our Website

3.1 Overview of Services

Beyond informational use, we offer various services you can use (e.g., account registration, purchasing goods). We also use features to facilitate sales (e.g., selecting a payment method) and for analysis or marketing. To use these services, you may need to provide additional personal data, which we process to perform the respective service. The principles above apply to all purposes described here.

3.2 Use of External Service Providers

In some cases, we use external service providers to process your data (e.g., payment processors, shipping companies). These providers are carefully selected, bound to our instructions, and regularly monitored.

3.3 Sharing with Other Third Parties

We may also share personal data with other third parties not previously mentioned in this policy when offering promotions, competitions, contract fulfillment, or similar services. Depending on the service, these partners may collect data independently. Detailed information is provided when data is collected or in the service description.

3.4 Third Parties Outside the EEA

If our service providers or partners are located outside the European Economic Area (EEA), we will inform you about the implications in the offer description.

4. Personal Data When Contacting Us or Registering an Account

When you contact us via email or a contact form, the data you provide (e.g., email, name, phone number) is stored to respond to your inquiries. When registering an account, we only collect data you voluntarily provide, such as:

  • Full name, title, or username

  • Login information: email and password

  • Contact details: address, phone number, fax, email

  • Additional information about you or your interests you provide

5. Personal Data When Purchasing from Us

5.1 Purchase Information

When you order from our online shop, we collect purchase-related data, including:

  • Product details (name, price, model)

  • Order number

  • Shipping and billing addresses

  • Delivery and payment status

  • Communication related to purchases (e.g., complaints, support messages)

  • Return status

  • Information about involved service providers (e.g., tracking numbers)

5.2 Payment Data

We offer various payment methods, including credit card and PayPal. Payment data you provide is used for processing. We may also receive additional payment information from external processors or credit agencies. Only necessary payment information is shared with providers.

Payment data may include:

  • Billing address

  • Preferred payment method

  • Bank account info (IBAN/BIC or account number/sort code)

  • Credit card details

5.3 Debt Collection Data

If invoices remain unpaid, we may provide necessary data to debt collection agencies or sell the claim to a collection agency. Legal basis: Art. 6 (1) (b) GDPR for administrative purposes; Art. 6 (1) (f) GDPR for debt sale.

6. Cookies

6.1 General Information

We use cookies, tags, web pixels, and similar technologies to automatically collect information. Cookies are small codes that generally do not directly identify you. Where required, we request consent before using non-essential cookies. You may withdraw consent anytime via the “Manage Cookies” link in the footer.

6.2 Types of Cookies

  • Strictly Necessary Cookies: Required to use the website.

  • Functional Cookies: Remember your preferences for improved functionality.

  • Performance/Analytics Cookies: Collect information about usage to improve services.

  • Advertising/Targeting Cookies: Show relevant ads and prevent repeated ads.

6.3 Managing Cookies

You can manage cookies via your browser settings. Blocking all cookies may require manual adjustments on every visit and some features may not work.

6.4 Web Pixels

We use conversion pixels to measure campaign success and analyze usage patterns.

6.5 Analytics

We use third-party analytics services, e.g., Google Analytics. Visitors can opt out via Google Opt-out.

6.6 Behavioral Remarketing

We use remarketing tools (e.g., Google Ads, Bing Ads, Facebook Ads) to display ads on third-party sites based on prior visits.

6.7 Other Tracking Techniques

We may also collect clickstream data, device information, IP addresses, browser type, and operating system for analysis and service improvement.

6.8 Do Not Track

Currently, our website does not respond to DNT signals.

6.9 Location Information

You can disable location services on your device or browser to prevent sharing location data.

7. Sharing Data with Third Parties

7.1 Legal Basis

Data is only shared when legally allowed. We work with customer service, technical providers, and logistics partners under strict instructions.

7.2 Group Companies

Group companies may access data to fulfill contractual and legal obligations.

7.3 Technical Service Providers

Technical providers may process data outside the EU under contractual safeguards.

7.4 Payment Providers and Credit Agencies

Payment data may be shared with processors and credit agencies. See provider privacy policies for details.

7.5 Shipping Companies

Shipping providers may receive necessary data for order delivery (name, address, email, postal code if applicable).

7.6 Authorities

Data may be shared with authorities if legally required or for law enforcement purposes.

8. Data Storage and Deletion

Data is stored as long as necessary for the purposes outlined, including contractual and legal obligations. Data may be blocked instead of deleted when required by law or for legitimate purposes (e.g., tax audits).

9. Data Security

We implement technical and organizational measures to secure systems. Personal data is transmitted via SSL encryption.

10. Your Rights

10.1 Rights to Your Personal Data

You have the right to:

  • Access

  • Rectification or deletion

  • Restriction of processing

  • Object to processing

  • Data portability

  • Withdraw consent (if applicable)

10.2 Requesting Information

Provide proof of identity to prevent disclosure to third parties.

10.3 Withdrawing Consent

You may withdraw consent anytime. This affects processing from the date of withdrawal onward.

10.4 Objecting to Legitimate Interest Processing

You may object if data is processed based on legitimate interest. We will review and either stop, adjust, or justify the processing.

You may also file a complaint with a supervisory authority in your EU member state.

11. Changes to This Policy

We may update this privacy policy to comply with legal or operational changes. Please review periodically.

12. Data Protection Officer

Contact our Data Protection Officer at [wildlensF8@outlook.com] or by mail at [Room C, 13th Floor, Harvard Commercial Building, 105–111 Thomson Road, Wan Chai, Hong Kong ], noting “Data Protection Officer.”